Coinbase Wants to Own ‘BUIDL’ Trademark, Filing Reveals

December 6, 2018
33 Views

Exchange giant Coinbase is seeking a trademark for “BUIDL,” a popular term used by some segments of the cryptocurrency community, public records show.

According to an Oct. 2 filing with the United States Patent and Trademark Office (USPTO), the San Francisco–based tech unicorn wants “BUIDL” to become one of the company’s protected brand names.

“Now’s the time to BUIDL, not HODL,” a rallying cry in the blockchain developer community first noted on CoinDesk in 2015, is meant to suggest that building real-world use cases is just as valuable as the hoarding of crypto assets.

According to the USPTO website, the application will be assigned to an examining attorney about three months after the filing date. A request for comment from Coinbase was not returned as of press time.

“HODL,” the much more popular crypto-related misspelling, has also been submitted to the USPTO for trademark protection – but by another company. An application this year from Flashratings, Inc. appears to have been suspended late last month.

(Hat tip: Jameson Lopp)

Coinbase image via Shutterstock

https://www.coindesk.com/coinbase-wants-to-own-buidl-trademark-filing-reveals

You may be interested

Coinbase Acquires Blockchain-Tracking Startup Neutrino for Undisclosed Price
Crypto News
12 views
Crypto News
12 views

Coinbase Acquires Blockchain-Tracking Startup Neutrino for Undisclosed Price

btcethereumadmin - February 19, 2019

Coinbase has acquired blockchain analytics startup Neutrino as part of a wider push to offer more diverse crypto assets across…

Bitcoin Price Crosses Key Long-Term Hurdle For First Time in 9 Months
Bitcoin
16 views
Bitcoin
16 views

Bitcoin Price Crosses Key Long-Term Hurdle For First Time in 9 Months

btcethereumadmin - February 19, 2019

View: Bitcoin has passed through the 100-day moving average for the first time in 272 days. The primary lower-high trend…

Germany Seeking Industry Feedback for National Blockchain Strategy
Crypto News
9 views
Crypto News
9 views

Germany Seeking Industry Feedback for National Blockchain Strategy

btcethereumadmin - February 19, 2019

The German government is seeking industry feedback ahead of developing the country’s blockchain strategy by the summer. A Reuters report…

Leave a Comment

Your email address will not be published.